April 2012
3 posts
5 tags
4 tags
Some Wisdoms from David Ogilvy
If you want to learn about business, or advertising, or the business of advertising, you should really read this book. I just did, and these are some of the quotes I came away thinking about.
Never stop testing, and your advertising will never stop improving.
This is the first and best case I tend to make to my clients about good advertising practices, especially digital. The more we learn,...
